Our goal is to smash the gender-specific adventure gap by creating tough, sustainably sourced gear that feels good, looks good, and works for womxn of all identities, shapes, and sizes.

ruggette (rug·gette) n. 

the feminine embodiment of rugged. Ruggettes have grit, tenacity, and wit coursing through their veins; an ache for adventure in their heart. Never one to shy away from a challenge, they are a true badass whether they fit the traditional mold or not.